IRON MAN RETURNS TO 7-ELEVEN!

IRON MAN RETURNS TO 7-ELEVEN ‘Collect Like a Super Hero – Live Like a Billionaire’ Two-Month Promotion Runs in Preparation of Paramount Pictures’ and Marvel Entertainment’s IRON MAN 2 Coming to Theaters on May 7

You know Slurpee® season has officially arrived when the first Super Hero movie tie-in hits 7-Eleven® stores. This year Marvel Studios’ IRON MAN 2 starring Robert Downey Jr., makes a return engagement at 7-Eleven in preparation of the theatrical release on May 7, 2010 of the film distributed by Paramount Pictures. The first IRON MAN movie took 7-Eleven stores by storm in 2008, with customers clamoring to buy collectible cups and boosting Slurpee sales by double digits. For More...

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