
Will Ferrell’s Wintery Design Heats Up The Next 7-Eleven® ‘Coffee Cup With A Cause’ Campaign Benefiting Cancer for CollegeProceeds from Ferrell’s ‘Coffee Cup With A Cause’ to Provide Scholarships for Cancer Survivors
Actor Will Ferrell is warming up the winter season with his ‘Coffee Cup With A Cause’ cup as the fifth celebrity-designer in 7-Eleven, Inc.’s cause-marketing campaign. Ferrell’s frosty ‘Coffee Cup With A Cause’ will benefit Cancer for College, a California-based charity providing support and inspiration to cancer survivors through academic scholarships.
Fans can come in from the cold at participating 7-Eleven® stores across the U.S. to purchase his snowman cup, on sale from Nov.15 through Jan. 3 or while supplies last.
7-Eleven guarantees a $250,000 minimum donation to Cancer for College, but the support could increase depending on the number of cups sold. Consumers can increase the contribution by purchasing Will’s limited-edition cup.
To commemorate the launch of Ferrell’s designed ‘Coffee Cup With A Cause’, the celebrity will bring snow to Los Angeles today outside a 7-Eleven store in the City of Angels. With any luck, the funny-man will replicate the snowman stamping his personalized cup.
“I hate cancer, but love college,” Will said. “My ‘Coffee Cup With A Cause’ not only let me flex my extensive artistic abilities (yes, I drew that snowman all by myself), but it also gave me the opportunity to support my favorite charity, Cancer for College, a cause I truly believe in. It’s a great cup for even a greater cause.”
Cancer for College has been inspiring and empowering survivors through college scholarships since its inception in 1993. The non-profit organization has granted over $1 million in scholarships to more than 800 cancer survivors and amputees.
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